A restoration marketing agency, and nothing else.
That constraint is the entire reason we are good at this. We work with water, fire and mold restoration contractors who are tired of competing with franchises and paying brokers for shared leads.
Why a restoration-only agency beats a generalist
Most marketing agencies treat restoration like any other home service. They apply the playbook they use for roofers and landscapers, and it does not work, because the buying behaviour is nothing alike. A homeowner choosing a landscaper will browse for a week, read reviews and get three quotes. A homeowner with water coming through the ceiling calls whoever appears first and never thinks about it again.
Everything in our restoration SEO and marketing services is built around that difference: the urgency, the insurance side of the job, the national franchises with ad budgets you cannot match, and the hard fact that a call missed at 2am is a job lost for good.
Because we work in one industry, we already know what the search demand looks like in your market, which Google Business Profile categories actually move the map pack for mitigation work, and which keywords bring tyre kickers instead of insurance-funded jobs. A generalist agency learns that on your budget.
What we believe
Four commitments that shape how we run every account.
You own everything
Your website, your domain, your Google Business Profile, your ad accounts, all registered in your name. We have seen too many contractors discover their agency owns the domain. If you leave us, you leave with all of it.
One client per market
We will not take on two restoration companies competing for the same calls. If your area is already taken, we say so on the first call instead of wasting your time.
Report on jobs, not impressions
Impressions do not pay for trucks. We report calls, forms and booked work by source and by city, and we tell you plainly when something is not working.
No long lock-ins
If the work is producing, you will want to stay. A contract should not be the reason you do.
How we are set up
We are a small senior team rather than a large agency with account managers sitting between you and the people doing the work. The person who audits your account is the person who works on it, and you can reach them directly.
Who we work with
- Single-truck and owner-operator companies building a presence in their first market
- Established contractors running several crews who want more suburbs and more volume
- Multi-location operations defending markets they already lead
- Companies with in-house marketing staff who need specialist restoration support alongside them
- Owners paying lead brokers for shared calls who want a pipeline of their own
The one thing we do ask
Size is not a filter for us. Readiness is. Restoration marketing fails for one reason more often than any other, and it is not the marketing: it is a phone that rings out. A homeowner with water spreading across a floor will not leave a voicemail, so a call missed at 2am is a job lost and a budget spent for nothing.
So before we start, we want to know who answers after hours and how quickly a crew can be dispatched. If that is not in place yet, the first fix is operational rather than marketing, and we will say so rather than take the retainer. Everything else, your size, your budget and which market you are in, we can work with.
Questions owners ask before hiring us
Do you require a long contract?
No. We work month to month after an initial ramp-up period, because the results should be what keeps you, not the paperwork.
Who actually does the work?
We do. Nothing is offshored to a content farm, and you are not handed to a junior account manager after the sales call.
Can you take over an existing website?
Yes. In most cases we would rather improve what you have than rebuild from scratch, provided the foundation is sound. We will tell you honestly which one your site needs.
What happens in the first month?
An audit of your rankings, Google Business Profile, site speed and tracking, then the foundation fixes. Our services page breaks down exactly what that covers.
Further reading
Practical guides written for restoration owners, not for other marketers.
First map pack movement lands around month two or three. Here is what should be happening at each stage.
Read the guide →Local SEOWhy You Rank #1 at Your Address and Nowhere ElseProximity is a ranking factor you cannot edit. Five things you can actually do about it.
Read the guide →Lead GenerationThe Real Cost of Buying Restoration LeadsBroker leads feel cheap per lead and are usually your most expensive channel per booked job.
Read the guide →See where you stand before you commit to anything.
We will audit your visibility across every city you serve and send you the findings. If we are not the right fit, you still keep the report.